Free tools

Free Amazon PPC tools

A working kit for the numbers Amazon sellers wrestle with every day — break-even ACoS, profit and TACoS, category benchmarks, wasted-keyword analysis and dayparting. No login, instant results, built by the team behind Autron’s ad automation.

Starter

Break-even ACoS calculator

Find the ACoS where an ad-driven sale stops making money — plus the target ACoS for the margin you want to keep.

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Starter

Profit & TACoS calculator

Turn revenue, ad spend and costs into net profit, net margin and TACoS — the number that actually tracks ad efficiency.

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Intermediate

Benchmark comparison

See how your ACoS, CPC, CTR and conversion rate stack up against the benchmark for your category.

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Advanced

Search-term n-gram analyzer

Paste your search-term report to find the words and phrases quietly draining budget — and the ones worth doubling down on.

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Advanced

Dayparting calculator

See which hours of the day actually convert, and get suggested bid adjustments to stop paying peak prices in dead hours.

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Done for you

Free PPC audit

Connect your Amazon Ads account for a full audit of wasted spend, missed keywords and account structure.

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